Affiliate Marketing Glossary
What is Recurring Commission?
A commission structure where affiliates earn ongoing payments for as long as the referred customer remains a paying subscriber. Common in SaaS and subscription-based affiliate programs, recurring commissions provide passive income that compounds over time.
Related Terms
Commission
The payment an affiliate earns for generating a sale, lead, or action. Commissions can be a percentage of the sale price, a flat fee per action, or a recurring payment for subscription products. Commission structures vary widely across affiliate programs.
Lifetime Value (LTV)
The total revenue a business expects to earn from a single customer over the entire duration of their relationship. Understanding LTV helps affiliates prioritize promoting products with high customer retention and recurring revenue.