Mailchimp vs Crush Partners: Affiliate Program Comparison

Side-by-side comparison of Mailchimp and Crush Partners — commission rates, cookie duration, payment terms, and the bottom line on which one pays affiliates more.

The Verdict

Based on 4 measurable factors. Best program depends on your audience and traffic style.

Mailchimp1 win
Crush Partners3 wins
  • Higher Commission Rate: Crush Partners (Mailchimp 25% (new customers) / 5% (managed revenue) vs Crush Partners 50% recurring for the lifetime of the customer)
  • Longer Cookie Duration: Crush Partners (30 days vs 60 days)
  • Lower Minimum Payout: Mailchimp ($10 vs $25)
  • More Payment Options: Crush Partners (2 methods vs 3 methods)
Feature
M
Mailchimp
C
Crush Partners
Commission Rate25% (new customers) / 5% (managed revenue)50% recurring for the lifetime of the customer
Commission Type
Fixed
Percentage
Cookie Duration30 days60 days
Minimum Payout$10$25
Payment MethodsPayPal, StripePayPal, Bank Transfer, Other
Category
Marketing Tools
Marketing Tools
Best ForN/AN/A
Pros
  • Massive brand recognition
  • Free plan drives signups
  • Low minimum payout
  • Easy to promote
  • 50% of every payment, for the lifetime of the customer
  • $39.98 per month per active referral at the $79.95 monthly renewal
  • 60-day cookie plus a personal 10% promo code that credits without the cookie
  • Instant free approval, no application review, in-house program
  • Monthly payouts via PayPal, Wise or bank transfer from $25
Cons
  • Lower commission per referral
  • One-time commission
  • Competitive email marketing space

    Frequently Asked Questions

    Which has a higher commission, Mailchimp or Crush Partners?

    Mailchimp pays 25% (new customers) / 5% (managed revenue), while Crush Partners pays 50% recurring for the lifetime of the customer. The right choice depends on your audience: percentage-based commissions tend to pay more on high-ticket products, while flat-rate commissions are more predictable on lower-priced items.

    What's the cookie duration for Mailchimp vs Crush Partners?

    Mailchimp offers a 30 day cookie, Crush Partners offers 60 days. Longer cookie windows give you a better chance to earn commission when buyers research before purchasing.

    Which affiliate program is better for beginners?

    Beginners typically benefit from programs with lower minimum payouts and more payment method options. Mailchimp has the lower minimum payout, which means faster access to earnings while you ramp up traffic.

    Can I promote both Mailchimp and Crush Partners?

    In most cases yes — affiliate programs don't typically forbid you from being part of competing programs. Always check the terms of service for any exclusivity clauses, especially for premium tier affiliates.

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