Mailchimp vs ConvertKit: Affiliate Program Comparison

Side-by-side comparison of Mailchimp and ConvertKit — commission rates, cookie duration, payment terms, and the bottom line on which one pays affiliates more.

The Verdict

Based on 3 measurable factors. Best program depends on your audience and traffic style.

Mailchimp2 wins
ConvertKit1 win
  • Longer Cookie Duration: ConvertKit (30 days vs 90 days)
  • Lower Minimum Payout: Mailchimp ($10 vs $80)
  • More Payment Options: Mailchimp (2 methods vs 1 methods)
Feature
M
Mailchimp
C
ConvertKit
Commission Rate$30 per paid signup30% recurring
Commission Type
Fixed
Percentage
Cookie Duration30 days90 days
Minimum Payout$10$80
Payment MethodsPayPal, StripePayPal
Category
Marketing Tools
Marketing Tools
Best ForN/ARecurring Revenue, Bloggers, Email Marketers
Pros
  • Massive brand recognition
  • Free plan drives signups
  • Low minimum payout
  • Easy to promote
  • 30% lifetime recurring commissions
  • 90-day cookie
  • Great product for creators
  • Free plan eases conversion
Cons
  • Lower commission per referral
  • One-time commission
  • Competitive email marketing space
  • Higher minimum payout
  • PayPal only
  • Smaller market than general email tools

Frequently Asked Questions

Which has a higher commission, Mailchimp or ConvertKit?

Mailchimp pays $30 per paid signup, while ConvertKit pays 30% recurring. The right choice depends on your audience: percentage-based commissions tend to pay more on high-ticket products, while flat-rate commissions are more predictable on lower-priced items.

What's the cookie duration for Mailchimp vs ConvertKit?

Mailchimp offers a 30 day cookie, ConvertKit offers 90 days. Longer cookie windows give you a better chance to earn commission when buyers research before purchasing.

Which affiliate program is better for beginners?

Beginners typically benefit from programs with lower minimum payouts and more payment method options. Mailchimp has the lower minimum payout, which means faster access to earnings while you ramp up traffic.

Can I promote both Mailchimp and ConvertKit?

In most cases yes — affiliate programs don't typically forbid you from being part of competing programs. Always check the terms of service for any exclusivity clauses, especially for premium tier affiliates.

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